Are you feeling the pressure to participate in Black Friday, Cyber Monday, and Giving Tuesday but want to stay aligned with your heart-centered values? In this video, I discuss how you can navigate the holiday season authentically, whether you decide to create an offer or opt out altogether. Learn practical ways to stay grounded, explore alternatives to typical sales tactics, and lead with gratitude and intention.
Key takeaways:
- Do you need to participate in Black Friday? Understanding your options.
- Reflect on your emotions around holiday sales and how they impact your business.
- Creative, meaningful alternatives to traditional discounts, including pay-what-you-can, community events, and more.
- How to stand out during this holiday season with authenticity and connection.
0:00 Introduction and Overview of the Holiday Season
0:26 Do You Need to Offer a Black Friday Deal?
1:14 Exploring Your Feelings About Black Friday & Cyber Monday
2:14 Heart-Centered Alternatives to Black Friday Sales
3:54 Creative and Intentional Offers
5:32 Connection vs Comparison
6:09 Standing Out During the Holiday Season
7:35 Leveraging Giving Tuesday
8:48 Embracing Sales as Energy Exchange
9:57 Simple and Authentic Messaging
12:09 Opting Out and Communicating Your Values
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