Відео

wtf is this

How do I reach Eric?

I loved this! I have so many struggles creating this small business of mine. Thank you!

🎯 Key Takeaways for quick navigation: 00:00 🎙️ *Introduction* - Melanie introduces the topic of "3 strategies to get more subscribers." - Outlines the agenda: quick intro, relevance of email, and the 3 strategies. 02:00 📈 *Why Email is Relevant* - Emphasizes the significance of email in modern times. - Highlights the dominance of email apps on mobile devices. - Discusses the cost-effectiveness and ownership benefits of email. 05:06 🚫 *Pitfalls of Buying Email Lists* - Strongly discourages buying email lists. - Advocates for quality subscribers over quantity. - Stresses the importance of understanding the value of subscribers. 06:36 🧐 *Focusing on Relevant KPIs* - Urges marketers to focus on KPIs aligned with their goals. - Warns against blindly pursuing list growth without considering quality. - Shares examples of effective pop-up segmentation strategies. 11:21 🎨 *Creative Pop-Up Strategies* - Showcases creative pop-up examples for personalized interactions. - Emphasizes the effectiveness of personalized welcome flows. - Recommends platforms like Amps.io for building engaging pop-ups. 13:36 🚀 *List Growth Hacks* - Presents strategies for rapid list growth, including gamification and giveaways. - Discusses the psychological impact of variable rewards. - Highlights the importance of referrals for substantial growth. 15:46 🔄 *A/B Testing Pop-Ups* - Advocates for A/B testing pop-ups to optimize performance. - Shares a case study illustrating the impact of a small change in the discount offer. - Demonstrates the substantial increase in conversions and cost savings. 18:46 📊 *Impact of Small Changes* - Summarizes the significant impact of a small change in pop-up strategy. - Provides numerical insights into potential savings and new subscribers. - Concludes with the notion that minor adjustments can lead to substantial benefits. 19:07 🧪 *A/B Testing Pop-ups and Offers* - Emphasizes the importance of A/B testing various elements in email captures. - Advises not just focusing on the pop-up but evaluating the actual goal and metrics. - Stresses the need to analyze conversion rates, order percentages, and average order values. 20:19 🧠 *Psychology of Discounts: $10 off vs. 10% off* - Explains why a fixed dollar amount discount may be more effective than a percentage. - Highlights the cognitive load reduction on consumers with fixed amounts. - Discusses how our brains perceive larger numbers, influencing purchasing decisions. 22:16 🎁 *Building Email Lists without Discounts* - Suggests alternatives like free shipping or high-quality content for industries unable to offer discounts. - Emphasizes the power of well-researched and valuable content in pop-ups. - Encourages engaging with customers for insights on the type of content that would be most helpful. 24:27 🗣 *Customer Interviews and Segmentation* - Recommends "The Mom Test" for effective customer interviews. - Describes segmentation based on customer behavior for targeted communication. - Advises on valuing customers' time, offering incentives, and using compliments for outreach success. 26:07 📈 *List Building from Scratch* - Urges not to be fixated on numbers but to prioritize quality over quantity. - Highlights the value of engaged subscribers and existing website visitors. - Recommends optimizing conversion strategies for maximum impact. 27:32 🤝 *Engaging Your Audience for Market Research* - Stresses the importance of valuing people's time in market research. - Recommends showing appreciation through gestures like buying lunch. - Advises against generic outreach and encourages thoughtful, complimentary messages. 30:12 📚 *Starting a Focus Group and Segmentation* - Explains how segmentation aids in forming focus groups based on customer behavior. - Highlights the significance of understanding customer groups for effective focus group discussions. - Suggests using segmentation within the email program for organizing responses. 31:32 🌐 *Connect with Melanie* - Provides contact information on LinkedIn, Twitter, and email for further connection. - Wraps up with gratitude for the audience's engagement and expresses willingness to return. - Announces the next session date and wishes everyone happy holidays. Made with HARPA AI

Hi Sir! I recently came across your channel, and I'm genuinely impressed by the informative and well-crafted content! I'd love to help you maximize it.👍 Noticed a few tweaks that could boost your growth. Interested in quick tips for better editing, thumbnails, and SEO? Who helps them to generate more acidence.

Today, I want to share a significant experience I've had in the business world, especially for those who might encounter similar situations. For over six months, I worked closely with a consultant named David Gray from Coreteam Partners. Our collaboration, however, took an unexpected turn recently. David decided to abruptly end our partnership, citing my habit of sending early morning emails as the reason. This, to me, seemed like an overreaction to a minor inconvenience. But the real issue that I want to bring to light is what followed. In the process of his departure, David retained possession of a substantial amount of my intellectual property (IP). Despite my efforts to resolve this amicably, he has refused to return it. This situation has been a hard lesson in the realities of business relationships. It's a reminder that trust and professionalism are paramount, and sometimes, they can be breached in ways you least expect. I'm sharing this story not out of spite but as a cautionary tale for others. If you ever come across David Gray from Coreteam Partners, I advise you to proceed with caution. My experience has shown that his judgment and professional ethics may not align with standard business practices. Remember, in the business world, not everyone you meet will have your best interests at heart. Stay vigilant and protect your assets, including your intellectual property.

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I love your channel and your inspiring videos!! use a service such as "Promosm".

Can we get the link that Jared included in the chat from Max Menke?

skip this step, save your time and money, this lady pam is a grifter

#inthiseconomy?

Hi Chris, I just watched you through Entre, which was fantastic. Love your sense of humor. I have a through line of not being worthy and never good enough. It could be a long story for sure. Alcoholic dad who was also bipolar, depressed, and committed suicide in 2008 after building 2 successful businesses, 2 failed businesses, and then finally gambling 500k away in 6 months. I started with focusing on those people that don't feel worthy, but they would be hard to find when placing ads right? Then I thought about moms in bad or abusive situations because I was there too with an alcoholic husband. But THEN I realized that I've been in the mortgage business over 38 years, and got laid off in June with millions of other mortgage, title and escrow professionals ... And that's when it hit me to help them. Does my through line still work for this? I want to be aligned. Your advice is greatly appreciated. 😉

Chris is great! He was so fun to work with! Smart and kind, and really helpful with working together.

Thank you for having me on the Midday Connect!

Can you please share this execution plan sheet?????

Jeff Erickson is the man!

Tim, thanks for the content. Do you by chance have a pitch deck template you would recommend?

Great channel, just subbed! You deserve more subs, I think you should use promosm to promote your videos!

Great content guys! Let's connect!

Thanks for giving us the opportunity to speak at Midday Connect. What a great way to network during COVID!