Igor Baklytskyi__The Marketplacer
Igor Baklytskyi__The Marketplacer
  • 13
  • 52 894
What is Unit Economics in a nutshell for marketplaces and startups?
Building a marketplace startup or preparing to raise money? You have to learn how to calculate Unit Economics to track how good or bad the things are.
Even when you have thousands of paying customers - how much did you spend to get them and for how long should they stay, so you could make a profit?
Leave comments below with questions you have
the-marketplacer.tilda.ws - let's get your marketplace to another level
www.koloua.com/en/donate - support my home country Ukraine to win the war for its freedom
Переглядів: 5 258

Відео

Advantages of Curated Marketplaces and Open Marketplaces
Переглядів 2,5 тис.2 роки тому
Open and curated supply strategies for marketplaces have some significant differences, as well as advantages and disadvantages. The type you should choose depends on your niche and strategy. Highly recommended article by Andreessen Horowitz a16z.com/2021/03/31/marketplace-supply-strategy/ Schedule a call about your marketplace the-marketplacer.tilda.ws/ Support Ukraine paypal.me/TheMarketplacer...
How to find suppliers for your marketplace and why it is important?
Переглядів 3,3 тис.2 роки тому
Chicken & egg problem is a myth! In many cases, it's clear you should start with suppliers first, as they are easier to find and more likely to wait for customers to arrive. Besides, starting with suppliers and interviewing them, will give you numerous insights about the market and a niche you target, which influences your vision of a marketplace. Comment below with the questions and challenges...
How marketplaces earn [your] money and why this is good for you?
Переглядів 2,7 тис.3 роки тому
Customers think that when they purchase on a marketplace, the price will be higher as also includes a marketplace commission. Yes, but no - the reason is in a customer acquisition cost which is lower on marketplaces, which means that suppliers sell cheaper so customers have the same price as if they bought directly. This time I tell about how #Airbnb, #JustEat, #Lyft, and #Upwork earn money cov...
How much does a marketplace cost?
Переглядів 4,1 тис.3 роки тому
Either you want to launch the next #airbnb or #amazon, you probably wonder how much it costs to start a #marketplace. The good news, you can start a marketplace for $0, but this way doesn't fit all the marketplace ideas. This video is about the difference in costs for starting a #b2c or #b2b marketplace. Sharetribe www.sharetribe.com/?rfsn=5629517.aadcb6a Arcadier www.arcadier.com/ Kreezalid ww...
Spaceship VS Lean! Interview with startup Legal Nodes about how to launch a marketplace
Переглядів 3933 роки тому
Learn the real story of the Legal Nodes (legalnodes.org/) - a marketplace of legal services. How to launch a marketplace, the best do's and don'ts for everyone who deals with startups and marketplaces. The Marketplacer proudly presents the 3rd episode of interviews with marketplace founders to share the experience with everyone who wants to start a marketplace or already has one. Legal Nodes is...
How to define and find target audience for marketplaces?
Переглядів 1 тис.3 роки тому
The fastest way to fail for a marketplace (and a startup) is to choose the wrong target audience or don't choose it at all. Even if you identified a problem well and got a great solution to it, this will go south if you address the wrong audience. Challenge #2 here is to define marketing channels that help you to find your audience with the highest probability and lowest expenses. Another conne...
5 reasons why marketplaces [startups] fail in 2024 (how better [not] to start a marketplace)
Переглядів 31 тис.4 роки тому
How @Craigslist has strong positions with such a terrible design? Why @AirBnb and @Amazon are not for everyone? A significant number of marketplaces and startups are closed in the first year after launching. I analyzed and talked to hundreds to find out what are the reasons. The result is shocking, even though there is a lot of info out there, most of the entrepreneurs make very similar mistake...
How to grow a Travel marketplace during the quarantine in 2020: Interview with Localie.co
Переглядів 2164 роки тому
A fresh interview with the founder of a rising Travel marketplace Localie (localie.co/) - about how to get the first customers before the launch, importance of testing hypotheses, and starting lean. Localie is a marketplace of local guides and a community of travelers. It started in 2018 with a super simple webpage where all the processes were handled manually behind the curtain. Now - this is ...
A positive anti-quarantine episode for marketplaces
Переглядів 1784 роки тому
Watch this anti-quarantine episode to hear about how marketplaces deal with the quarantine and what niches are the best to start a marketplace now. Rough times but still plenty of opportunities - leave a comment with your idea or with the challenge you have on your marketplace and I will help you to find the solution.
Marketplace: Awesome [NEW 2020] Interview with YouTeam marketplace
Переглядів 8424 роки тому
A casual and informative interview with YouTeam (youteam.co.uk/) marketplace about how it started, the pitfalls and wins they had. Why to watch: - should you start a business or a marketplace? - why marketplaces have chicken and egg problems and how YouTeam solved it? - when can you start earning money with a marketplace? - soft/platform or processes first? - 3 hints to those who want to start ...
Marketplace: How to start an Online Marketplace?
Переглядів 1,1 тис.5 років тому
When we think of a marketplace, we usually project something like Amazon , AirBnb and want our new marketplace to be like them - with a fancy design, a lot of features etc. However, marketplaces in most cases started with manual testing of a process to get a proof of concept and verify initial hypotheses. In this video, I explain what is LeanCanvas and what is the most cost-effective way to sta...
Marketplace: Intro to the channel
Переглядів 2115 років тому
A short intro to tell about my expertise in #marketplaces & #platforms and why I decided to start this channel